Monday, May 31, 2010

Validation - Key to success

The last 2-3 months leading to your entrepreneurial journey are very critical ones as thats the time when you need to go all out to validate your concept, the business model and should at least have a rough sketch regarding how the organization will shape up in the next 5 years

Today with the advent of platforms like Google Ad words, social media , business forums it has become much easier to attract a larger crowd to put their comments on the viability of your model. Along with that meet/talk/chat with as many industry people as possible to dry run your model from different aspects.

The most important part is to do your homework right, draft a basic model which highlights what you offer, why are you offering that, why do you think you can only offer that, what are the risks and what are the numbers and then just put that in front of as many people as possible

Be discreet on the how part but never feel that someone can take your idea just by hearing it. If that happens return back home happy thinking that you had a very loose business model and good that you didn't start anything with that

Remember the key to your success is a strong business model which can't be replicated easily and which can give you a long term market advantage.

More in my next blog

Cheerio
M

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