Tuesday, April 27, 2010

Understanding the 'People' mind

While we move forward in the Sales and Marketing journey, one key differentiation comes from the power of reading minds of people. with time you have to grow a very strong observation power, will need to have the ability to create complex decision trees and most importantly will have to be a good judge of people behavior.

I had a very interesting episode very recently, we were trying to negotiate with a very senior person and the call went very bad but somehow I had this feeling that this guy is in our favor and is just trying to create his weight. we kept an watch and within a week we got a call from that person and the deal was through.

No this is very challenging and it needs a lot of people interaction , a lot of reading ( books like The Tipping Point: How Little Things Can Make a Big Difference can be of big help) and most importantly going through such real life situations.

Cheerio

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